Skills / Compétences Canada
From website revamp to interactive learning platforms and digital media growth
Client overview
Skills/Compétences Canada (SCC) is a national non-profit dedicated to promoting careers in technology and skilled trades. They partnered with U7 Solutions to modernize their decade-old website and expand their digital ecosystem. What began as a website revamp quickly evolved into a series of initiatives, including the Skills for Success student portal and the launch of Skills TV, a new digital content platform.
The challenge
When SCC approached U7, their digital presence faced several challenges:
- Outdated corporate website: Navigation was unintuitive, content was difficult to manage, and the design no longer reflected the brand.
- Inefficient program delivery: Skills for Success program materials existed only as PDF workbooks, limiting accessibility and engagement.
- New initiatives: Skills TV required a brand identity, design system, and scalable platform to support future growth.
- Cross-cutting needs: Bilingual delivery, accessibility, performance, and analytics all needed to be addressed.
Our solution
1. Website Revamp (2020-2021)
- Conducted heuristic evaluation and UX research to redesign site structure.
- Built a modern, bilingual site with an intuitive mega-menu and updated design.
- Migrated all legacy content and optimized navigation to highlight programs and career paths.
- Improved performance through server migration, caching, and technical SEO best practices.
- Delivered a Wordpress CMS that empowered the SCC team to manage their own content.
- Implemented GA4 + Looker Studio dashboard for the corporate site, giving SCC leadership visibility on site traffic, form fills, and content engagement.
2. Student Portal (2021-2022)
- Converted static PDF workbooks into a dynamic, bilingual digital platform.
- Designed dashboards with progress bars, completion tracking, and auto-scoring where applicable.
- Enabled student accounts with login, save-progress, and resume features.
- Made learning more accessible for students and easier to integrate into classrooms.
- Created a dedicated analytics dashboard tracking student registrations, module completions, and workbook usage, helping SCC measure program adoption in real time.
3. Skills TV (2021-2022)
- Developed brand identity with logo, colours, and typography guidelines.
- Designed wireframes and high-fidelity mockups for a video-first learning platform.
- Planned and scoped a full development roadmap, including Angular/NodeJS setup, testing, optimizations, and SEO.
- Provided training, documentation, and a phased launch strategy for SCC staff.
- Equipped Skills TV with its own GA4 + Looker Studio dashboard to monitor video views, user engagement, and content performance from launch.
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